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(2023)
the perfect compromise
building a product and brand from the ground up
Cupple is a combination coffee maker and juicer marketed toward couples' morning routines.
This project is a combination of industrial design, graphic design and user experience to create a finished company package.
Cupple began as an abstract form derived from simplified photography, strangely, focusing on form before function.
Foamcore model of my final abstract form.
Creating a logo mark within the wordmark, combining a leaf and coffee bean
Utilizing the U and P to create a cup
A symbol of the juice aspect
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